urLive is a video business-to-consumer digital solution that optimizes the customer journey and experience by using a no-downloads solution. It puts the customer directly in touch via chat, voice or video.

The urLive team wanted to have something that was fresh, energetic while still conveying connection and ease of use for their product and brand.

The logo, colour palette, fonts and were done in close collaboration with their development team to also ensure the best user experience when the customer used the product.

I had the opportunity to design and direct everything from concept and development of the logo, graphic standards and illustration (done by Sarah Piironen), to implementation of the brand through all the various media channels.